TheHealthCareBlog is featuring Matthew Holt's excellent podcast interview with Don Kemper, CEO of Healthwise.
Don Kemper created the concept of information therapy--the prescription of evidence-based medical information to a specific patient, caregiver, or consumer at just the right time to help the person make a specific health decision or behavior change.
Of particular interest was the discussion about the importance of peer to peer information and how this type of health information works well with evidenced-based research.
"Clearly you need both." said Mr. Kemper. "You need good vetted scientific information that has a good base of scientific research. You need that to be able to work with your doctors. You also need to know what worked for other patients. The two work together quite nicely."
There is also a great discussion about how peer to peer health communication helps people cope with the social aspects caused by health issues.


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