Health Foundations and Charities Have Discovered Twitter

Today, I got an interesting "Friend Add" on my Twitter Feed.  It was from "Pink Ribbon Search".   

Whenever a new person (or company) adds my feed to their list I check them out to see if I want to reciprocate by following their Tweets too.  So when I clicked on Pink Ribbon Search profile link I was intrigued to by how they are using Twitter to help raise $1 million for breast cancer research.  While I wasn't all that impressed with the content in many of the Tweets (posted messages), this was the first time I have seen a charity or health foundation use the Twitter technology to advance their cause.

It will be interesting to see how many foundations and charities pick up on this new application of Twitter.  Judging that Pink Ribbon Search already has 8,540 Friends and 746 Followers, I suspect pretty quickly.